Tuesday, 30 October 2007

Checkpoint 1: What is the difference between the proletatriat and the bourgeosie?

The bougeosie are of higher socilas status than the proletatriat and usually
employ them. Proletrial are working class and sell their labour to the
bourgeosie who own the means of production.

Checkpoint 2: What is the difference between the ISAs and the RSAs?

The ISAs are the ideological state Apparatuseswhom operate alongside the
RSAs to maintain bourgeois idealogies, including, religion, education, family,
legal system, political system and cultural and communications systems.

How much of a marxist am I?
I would like to believe that I am not too much of marxist, though i think we are influenced by society and the media alot. Although i am aware that there are social classes that exist in society and certain classes are continously being put down by higher classes. I would not like to believe this is how i judge however I believe that Marxist theory is correct that society is split up into two classes, one could be said is in power and the other working and providing thoses whom are in power.

ITV a winner from rugby final

The Rugby World Cup final was watched by a peak of 15.8 million viewers - 60% of the audience - on Saturday night as England failed to avoid defeat against South Africa.
The audience for the game peaked in the quarter hour between 9.30pm and 9.45pm as England finally succumbed to a 15-6 defeat.
The entire match, which started at 8pm, attracted an average of 15.1 million viewers to ITV1, or a 58% share of the audience, according to unofficial overnight ratings, with 12.8 million or a 51% share tuning in for the entirety of the channel's coverage from 7.30pm to 10.15pm.
The highly anticipated game was the most watched television moment of the year so far, ITV said.
ITV has also stressed that the figures - which exceeded England's semi-final victory over France the previous Saturday, when a peak audience of just over 12 million viewers tuned in - did not account for the large amounts of people watching in pubs and clubs around the country.
ITV1 also did well before the rugby, with the first live The X Factor show winning its 5.30pm to 7.30pm slot handsomely with 6.2 million viewers and a 31% share.
The X Factor results show, which started at the delayed time of 10.15pm, drew 6.8 million viewers and a 33% share. In the face of ITV1's successful double-whammy, BBC1's schedule was not totally obliterated.
Scheduled ahead of kick-off in the rugby, between 7.15pm and 8pm, Robin Hood pulled in 5.3 million viewers and a 24% share.
This was up on last week's outing when it pulled in 5.1 million viewers, a 23% share, between 7.30pm and 8.15pm.
BBC1 drama Casualty took a bigger hit, however. Between 8.50pm and 9.40pm, it drew a below-par 4.7 million viewers and an 18% share.
Last week, the hospital drama was watched by 5.4 million viewers, a 22% share, when scheduled against against the England-France game.
After the rugby had finished, a Vicar of Dibley repeat on BBC1 picked up 4.1 million viewers and a 17% share between 9.40pm and 10.10pm.
BBC2's The Culture Show was watched by 500,000 viewers between 8pm and 9.05pm, while coverage of the Snooker Grand Prix pulled in 900,000 viewers and a 4% share between 9.05pm and 10.40pm.
A Channel 4 movie repeat of the Susan Sarandon and Julia Roberts film Stepmom drew 1.1 million viewers and a 5% share between 8.10pm and 10.30pm.
On Channel Five, a double bill of crime import NCIS averaged 1 million viewers and a 4% share between 7.5pm and 8.45pm and 1.1 million at 4% between 8.45 and 9.40pm.

Monday, 15 October 2007

globalisation conversation

Jack: the media are advancing so very quickly don't you think Jill? its just great is'nt it?

Jill: Most deffinetly not Jack, do you have any idea of the impact the media has on society? today's society represent the hegemonic model and it should'nt be happening, the media feed us with so many biased things things and we as the audience and society tend not to question it and believe everything we hear. Globalistation gived the media to much power and allows them to overule societies ideologies and values.

Jack: i think you may be exagurating. I think its great that the media is so great, it entertains, informs and educated society. And of course we don't believe everything we see, we are our own person and yes the media is here and it may be influencial but only in terms of the Pluralistic model, the choices are presented to us- i mean we don't only just get one newspaper, we get several we have the times, the guardian, the sun and many many more same as with tv channels etc. the choices are given to us and we choose what paper we want to read we choose what channel we want to watch- it is not enforced on us!

Jill: Well you may not be aware but if i recall, people like Rupert Murdoch practically own half the media does he not own several newspapers plus Sky itself? so he has all the power to choose what society read and watch thus there a person choosing choosing for us and althoughit may not appear so, Murdoch chooses what we are allowed to understand, for example when the elections are running a politition would want Murdoch on side, and thats for a reason Jack. When Tony Blair became prime minster the first person he went to visit was Murdoch.

Jack: Well yes Murdoch does own alot of the media, but would he not want to give the reader what they want to make sales? he would'nt just write anything in the papers its only according to what readers would like to read.

Jill: And what happens when he makes all the sales possible and has society on side, all competitors are destroyed and he has all the power over the media? would he still provide his audience to what they would like or would he begin to enforce his own and what ever company pays him to? This is why i am against GLOBALISATION!

Guardian and Observer to launch online archive

Every edition of the Guardian and Observer newspapers is to be made available via a newly launched online digital archive.
The first phase of the Guardian News & Media archive, containing the Guardian from 1821 to 1975 and The Observer from 1900 to 1975, will launch on November 3.
It will contain exact replicas of the original newspapers, both as full pages and individual articles. and will be fully searchable and viewable at guardian.co.uk/archive.
Readers will be offered free 24-hour access during November, but after this trial period charging will be introduced.
The rest of the archive will launch early in 2008, making more than 1.2m pages of digitised news content available, with Observer content available from its launch as the world's first Sunday newspaper in 1791.
New reports featured in the archive cover events including the 1793 execution of Louis XVI, the defeat of Napoleon at Waterloo in 1815, and the 1833 abolition of the slave trade, the first and second world wars and the assassination of the US president, John F Kennedy.
"The launch of the archive will revolutionise the way in which users are able to access our historic content, whether for academic research or personal interest," said Gerard Baines, the head of syndication and rights, GNM.
"The archive will offer historical coverage to both consumers and academics of the most important events recorded during 212 years of publishing history," GNM added in a statement.
"With microfilm stock and paper copy in danger of degrading beyond repair, the launch of the archive ensures the preservation of the papers' legacy."
Silicon Valley firm Olive Software started digitising the archive in December last year.
GNM chose ProQuest CSA to be the exclusive global distribution partner for universities, libraries and corporate accounts.
Rod Gauvin, the ProQuest senior vice-president of publishing, said: "The vivid and fearless reporting by both newspapers has set journalistic standards not only in the UK, but also worldwide.
"Indeed, globally many rely on the Guardian and the Observer for unbiased, thoughtful reporting on events in their own country."


The article is about the guardian and the observer newspapers being able to be viewed online in the same newspaper format, this would allow readers to read the paper online rather than purchasing a copy of it.
I chose this article as i believe it is important for evryone to be aware of this, as it will allow everyone to access it often and easily.
It is intially a new technique and may be a success online.

Tuesday, 9 October 2007

PHONE-IN ROW HITS SKY

SweneyTuesday October 9, 2007MediaGuardian.co.uk

BSkyB has been dragged into the premium rate phone-in furore after a voting irregularity in Cirque de Celebrité led to the reality programme inviting an evicted contestant back to the show.
The "technical fault", in the Sunday night phone vote on the programme where celebrities learn circus tricks meant that some votes did not count toward the final result.
As a result ex-footballer Dean Holdsworth, who left the show as a result of the vote, has been invited to rejoin the programme.
"Sky is taking immediate action to remedy the situation," the broadcaster said in a statement.
"Voting in Cirque de Celebrité is all about enhancing the viewer experience and all revenues received by Sky as a result of the votes on the show go to charity. We would like to apologise to our viewers."
Sky is also offering all viewers who voted a refund, with the broadcaster saying it will match the amount of money made in revenue with a charity donation of its own. Sky is charging 25p per call.
The voting error, while a one-off, will be an embarrassment to the Sky chief executive, James Murdoch, who only last month was scoring
public relations points over the scandals that had hit rival broadcasters.
In an interview he described premium-rate phone line quizzes as "pretty sleazy" and said that he was glad the satellite broadcaster had avoided them because they were "easy to abuse".
"We took the view that they [premium-rate quizzes] were taking advantage of people and that our customers deserved better than that," he told the Royal Television Society's magazine, Television.
"Premium-rate quiz stuff always felt grubby, trying to get an extra nickel out of everyone. We didn't feel comfortable with it," he said.
"We knew we could make a lot of money out of it, but these kinds of programmes are very easy to abuse. They just seem unfair."


This article is about sky also having problems with their phone in lines- because the programme was a competition one celebrity got evicted but due to the the votes being wrong due to technical difficulties with the phones, the celebrity was called back to the programme.
It is particularly embarrasing for Sky as prevously James Murdoch had gone on about how bad it was.
I chose this story becuase these phone line problems have been occuring alot recently and it is important to find out why ands how it happened and how the channel deals with it.
i think this issue is becoming common for many broadcasters and is worrying and unfair on its viewers.