PLURALISM

In what ways do i agree with pluraslism?
'pluralists view society as a system of competing groups and interests'
The idea ofPluralism is the idea of a diverse range of the media being presented to the audence and them making the choice of which to view, they are therfore active as they are able to choose which text to view.
Also the idea of the media being a 'fourth estate' which is important to inform the audience.
the audience are now media literate andso generally the audience are given what they expect and what fulfills their expectations.